As previously mentioned, CBS has televised the Masters Tournament in the United States every year since 1956,[8][9] when it used six cameras and covered only the final four holes. Because of resistance from the tournament organizers, 18 hole coverage did not begin until 2002 (coverage generally joining with the final group on the fifth or sixth hole all four days), but by 2006, over 50 cameras were used. USA Network added first- and second-round coverage in 1982, which was also produced by the CBS production team.

The previously independent USA Sports became part of NBC Sports through NBCUniversal in 2005, meaning the cable and network coverage of the Masters was split between rival companies. However, USA continued to use its own graphics for sports, and CBS continued to produce their coverage of the Masters, an arrangement that lasted through 2007. ESPN, another rival of CBS Sports, took over in 2008. However, ESPN uses CBS graphics and production with the CBS logo.